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Sunset with a few boats in the harbor in Mariestad, the Old Town and the cathedral in the background.

Photographer: Anna Söderman

Welcome to Mariestad

Mariestad is the town immersed in nature experiences and quality of life. Here, Sweden's blue ribbon, the Göta Canal, meets northern Europe's largest lake, Lake Vänern. Off the 140 kilometers of coastline, the archipelago islands number in the tens of thousands.

In the northwest of Skaraborg, right on the eastern coast of Lake Vänern and almost equidistant between Gothenburg and Stockholm, you'll find the charming small town of Mariestad. A place firmly rooted in history yet curious about the future, it is home to approximately 24,700 residents.

The area has been inhabited since prehistoric times and was granted city privileges in 1583 when Duke Karl (later King Karl IX) founded his trading town here. The city and the royal residence were named after his wife, Maria av Pfalz.

The city grew from the settlement on a ridge along the lakeshore. The construction of the grand cathedral began here in 1593. The quarters around the cathedral - Old Town - now constitute one of Sweden's best-preserved older city centers.

Today, Mariestad is characterized by creative and enterprising entrepreneurs, spanning industries from manufacturing to tourism. The city is heading towards a bright future with several major companies expanding, including Volvo's planned establishment of a battery cell factory.

Experience Mariestad

The westward location along Lake Vänern offers sunsets and refreshing swims in abundance. The beautiful and varied nature invites excursions by bike and on foot along scenic trails throughout the municipality. Both in the countryside and close to the city, you'll find recreational areas, beaches, cliffs, deep forests, charming country roads, and various attractions to discover. In Mariestad, there are no fewer than 14 nature reserves and a national park.

Small-town charm is preserved in a lively center with shopping options ranging from well-known retail chains to smaller, unique, and personal stores. There's a wide selection of cafes and restaurants to suit all tastes. The tradition of brewing is kept alive by microbreweries creating new beer varieties that accompany the well-known Mariestad beer on the menu. Don't miss the opportunity to taste the delicious local ice cream from Kling, produced here since the 1950s.

Mariestad has a rich and active community life for all ages. In addition to sports activities, numerous events and activities take place for residents and visitors throughout the year. These range from art exhibitions, theater, and music to car meets, markets, and guided hikes.

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